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RUBEN HELMAN
Born: Jun 06, 1932
Date of Passing: Oct 22, 2026
Send Flowers to the Family Offer Condolences or MemoryRUBEN HELMAN
It is with deep sadness we announce the passing of Ruben Helman. Surrounded by his family, he passed away peacefully on October 22, 2026, at the age of 94.
Known throughout Winnipeg and around the world simply as "Uncle Rube," he was the first person people turned to whenever they needed a favour, some help, or just heartfelt advice. Rube was a real people person. He could (and would) make friends with anyone, everywhere he went.
His memory will live on through his wife of 69 years, Rita; his children Mark (Christine), Carla (Michael), and Elaine; his beloved grandchildren Alex, Jane, Miles, Rachael and Zach (Isabelle). He was predeceased by his loving parents Abe and Sarah; sister Paula, and brother-in-law Bill Worb.
Born in Winnipeg, Rube attended Aberdeen and St. John's High School. After school he started driving the open prairie roads for the Winnipeg Film Exchange and continued travelling for many other companies, including Elgin Watch and Longines. Always looking for new opportunities, he became a distributor for Charles M. Schultz, as well as opening his own companies, L&R Enterprises, R. Helman Ltd., Rumark Video Inc., World Gym and Premier Fitness. Throughout his ventures, his wife Rita was always by his side and his son Mark, and daughter Elaine, also enjoyed the privilege of working together with them.
Rube was always involved in the community through various service organizations, coaching baseball, and as a member of the Chevra Mishnayes and Winnipeg Beach synagogues. He was also a championship bowler, ukulele player and enjoyed singing barbershop whenever he got the chance. He was a guy who loved life and knew how to have fun, and everyone was welcome at "Helmans Hilton" at Winnipeg Beach each summer. There was never a dull moment.
The family also wishes to send a special thank you for all the care given at St. Boniface and Grace Hospitals, as well as the Home Care Workers and staff at River Ridge 1 who took care of him during the last year.
If so desired, Memorial Donations may be made in Rube's name to the charity of your choice.
As published in Winnipeg Free Press on Oct 31, 2026